With the development
of economic globalization, more and more enterprises choose to expand their industries abroad, leading
that international business activities are becoming more and more frequent. At
the same time, the important role of cultural differences in international
business activities has become increasingly prominent. Studying the cultural
differences between China and the West in international business activities can
help multinational corporations understand what cultural differences exist in
their business activities between China and
Western countries, what challenges they will encounter and how to deal
with these challenges, so as to improve their competitiveness, help them carry
out international business activities smoothly, and finally promote the
prosperity of the global economy.
