International Journal of

Business & Management Studies

ISSN 2694-1430 (Print), ISSN 2694-1449 (Online)
DOI: 10.56734/ijbms
The Explanatory Power of Individual-Level Motivators for Entrepreneurship in Predicting Entrepreneurial Activity: a Cross-Country Investigation


Entrepreneurial activity is a key indicator of economic growth and development across countries. Governments, education institutions, and the non-for-profit sector all attempt to channel resources into communities to enhance entrepreneurial endeavors. This analysis examines the predictors of entrepreneurial activity using representative samples of 50 countries from 2019 provided by the Global Entrepreneurship Monitor project. Further, the investigation assesses the relevance of cultural features in moderating relationships linking attitudes, self-efficacy, and exposure to entrepreneurial behaviors. The logistic regression results indicate the attitudes, exposure, and self-efficacy are all predictors of Entrepreneurship activity. Cultural influence or fear of failure do not moderate the associations linking attitudes or self-efficacy with entrepreneurial activity. Implications for this research include the development of robust education Entrepreneurship programs that increase learners’ exposure to real-world entrepreneurial successes.